“One of the things we offer is support, not only with marketing and sponsorship, but with operational support—registration, customer service,” says Chris Colon, Motiv’s president, who has a background in finance and came from a job as COO of the USA Pro Cycling Challenge race.
Motiv was founded on the idea that iconic races should maintain their uniqueness and regional flavor, but would fare better sharing their knowledge, and sharing services that individual race operators typically can’t afford on their own, like marketing, data processing, and web development.
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Iron Girl aspires to bring women of all ages together as a community by offering a supportive, energetic and empowering environment for females pursuing a healthy and active lifestyle.
He has coached national champions and was a member of the USA Swimming open-water world championships staff.
This week’s workout comes from Colorado-based Grant Holicky of Forever Endurance.
If you never experienced Wildflower, what you need to know is this: The event exuded the heart and soul of the sport.
With no hotels for miles, thousands of triathletes and their families and friends camped at Lake San Antonio, a picturesque oasis among golden hills in central California’s wine country.
The race was legendary for its intensity, the camaraderie that comes from the shared camping experience, and the occasional nude cheerer or two.
In short: You couldn’t be too Type-A at Wildflower, you just had to go with it.